Blog Brand of the Week: Zutnick

Welcome to a new segment on Brand Land: The Blog Brand of the Week. Each week, we will feature a blog that has a great brand. The Blog Brand of the Week is to acknowledge the brand, not necessarily who has the best content, rather which blogs have great content focus, a major part of building a blog brand.

Zutnick

Zutnick is a great blog brand. The Zutnick name itself is 7 letters or less and I was drawn by Zutnick's similarity to Sputnik, the world's first satellite. GPS, short for Global Positioning System, is a satellite navigation system. Zutnick also has a clear promise to the customer, producing great content on GPS and GeoCaching. The content is focused and entirely relevant to anyone who loves the topic and had great resources for anyone seeking to learn about what GPS stands for or what in the world GeoCaching is. If you need GPS gear for your car or a gift or a friend or family member wants to go GeoCaching, spend half an hour with Zutnick and it will absolutely be worth the while.